What sets us apart
UX and Web Design
At Frank und Freunde, we have been committed to creating unique and inspiring web experiences for 25 years. This is why we understand the entire creative process from the perspective of the user and their emotional engagement.
We established the following foundation over the years
Understanding the most important personas and needs to create an effective user journey.
We create textual wireframes to highlight the key messages of each page.
Prototyping for feedback loops on colors, scale and graphics.
As soon as we develop the first drafts, things really get going. We revise the entire style and move on to new pages as quickly as possible.
What is UX Design?
User experience (UX) describes all aspects of a user's experience when interacting with a website or mobile app. A complete user experience focuses on the user and leads to better usability and therefore more conversions.
As a User Experience Design Agency, our goal is to exceed the user's expectations of the application through outstanding user experience. In addition to usability, we therefore place particular emphasis on functionality, web design, performance and the fun factor. After all, users will only engage with an application or website if they enjoy using it.
What is Usability?
Usability is a central component of the user experience: The application must be easy to understand and intuitive to use. User experience goes one step further, encompassing usability and the joy of use. The design plays an equally important role as ensuring that the product is adapted to each specific end device and optimized for high performance.